Apple posted this afternoon on it’s Youtube channel a recent “Privacy on iPhone”. The video highlights the company’s support for customer privacy. The location is the simple analysis of the city zooming across office buildings, homes, and more. Before focusing on a girl with iPhone 11 Pro Max with the voice-over talking the great significance about the privacy.
Right now, there is more private information on your phone than in your home. Think about that. So many details about your life right in your pocket. This makes privacy more important now than ever.
Your location, your messages, your heart rate after a run. These are private things. Personal things. And they should belong to you. Simple as that.
The clips end with the slogan “Privacy.That’s iPhone” Apple claims that it must be straightforward and simple in the description of that video:
We believe your privacy should never be something you have to question. It should be simple, straightforward, and understood.
In the “Privacy on iPhone” series, Apple has uploaded several other privacy-based videos along with the several comedic tones. The latest video is more intense, reflecting on the core values of Apple’s privacy.