Apple has launched a new campaign called ‘ Shot on iPhone ‘ featuring photos and musicians video on tour where sixteen bands and singers are part of the campaign including FKA Twigs, Chai, Kacey Musgraves, Kamasi Washington, Florence – the Machine, Tyler, the Creator, Idles, Lizzo, Travis Scott, Tierra Whack, Leon Bridges, Skrillex, Sebastian Yatra, Jay de la Cueva, Gaye Su Akyol, and Little Big.
All the campaign pictures were taken by “famous music photographers as per TBWAMedia Arts Lab.
Take a look at the videos:
Shot on iPhone XS — On Tour with FKA twigs
Shot on iPhone XS — On Tour with Kamasi Washington
Shot on iPhone XS — On Tour with Florence + the Machine